On November 9th, the Oriental Beauty Valley International Cosmetics Conference 2022 opened. Gong Zheng, Deputy Secretary of CPC Shanghai Municipal Committee and Mayor of Shanghai Municipal Government, Zhang Xiaofeng, First-class Inspector of Consumer Goods Industry Department of the Ministry of Industry and Information Technology, and Huang Guo, Deputy Director of State Food and Drug Administration, delivered video speeches for the opening ceremony. Zhang Wei, Member of the Standing Committee of CPC Shanghai Municipal Committee and Vice Mayor of Shanghai Municipal Government, started the Metaverse Exhibition Hall of Oriental Beauty Valley. Li Zheng, Secretary of CPC Fengxian District Committee, addressed the welcome speech
At the event, Zhuang Mudi, Deputy Secretary-General of Shanghai Municipal People's Government, Wu Jincheng, Chairman of Shanghai Municipal Commission of Economy and Informatization, Bai Tinghui, Chairman of Shanghai State-owned Assets Supervision and Administration Commission, and Yuan Quan, Deputy Secretary of CPC Fengxian District Committee and Head of Fengxian District, unveiled Shanghai Characteristic Industrial Park (Beauty).
Shanghai Municipal Commission of Economy and Informatization actively lays out the "Fashion Nebula", focuses on the construction of industrial space carrier and build the first batch of characteristic industrial parks in the field of fashion consumer goods, such as Oriental Beauty Valley - Cosmetics, and creates boutique parks, fashion creative demonstration spaces and characteristic consumption blocks at the city and district levels, so as to play the role of the frontier of high-quality industrial development. At present, Oriental Beauty Valley has gathered more than one-third of the cosmetics enterprises in Shanghai, with an industrial scale close to RMB70 billion. The total brand value of "Oriental Beauty Valley" has exceeded RMB28 billion, making it one of the largest cosmetics gathering places in Shanghai and the highest popularity in China. Oriental Beauty Valley International Cosmetics Conference has become one of the international events with the highest standards and the strongest lineup in the cosmetics industry.