On the morning of December 13th, the third China Industrial Design Exhibition opened at Wuhan International Expo Center. The exhibition covers an area of 33,000 square meters, with 592 exhibitors and 134 national industrial design centers, which is the largest exhibition in the domestic industrial design industry, with the largest number of exhibitors and the widest participation in the country. The exhibition area of Shanghai Pavilion is more than 1800 square meters and has become the largest pavilion of all provinces and cities in China for three consecutive times.
The theme of this year's exhibition is "Design innovation and green development". It aims to further promote the development of industrial design in China, improve independent innovation ability of enterprises, and promote industrial transformation, upgrading and green development.
Shanghai attaches great importance to the participation and organization of Shanghai enterprises. The Commission entrusts China Industrial Design (Shanghai) Research Institute, Shanghai Promotion Center for City of Design and Shanghai Industrial Creative Design Association to jointly undertake the planning of Shanghai Pavilion as well as the participation and organization of enterprises. With the theme of "Design empowers industries, design casts brands", 26 well-known enterprises at home and abroad, including 6 national industrial design centers, 12 Shanghai industrial design centers, excellent industrial design enterprises and universities, participated in Shanghai Pavilion. In this exhibition, the Commission won the Excellent Organization Award. ARJ21 medical rescue aircraft of COMAC Shanghai Aircraft Customer Service Co., Ltd. and EUNIQ6 of SAIC Maxus won the Excellent Work Award.
It is worth mentioning that this year, Shanghai Pavilion brought international elements into China Industrial Design Exhibition for the first time. German Design Committee and German Color Standardization Organization Raul color appeared in Wuhan. The German Design Committee presented the German Design 2020 award-winning product, small bottle liquor of "rice grain concept", the solar LED outdoor lighting on the cross-border e-commerce platform "patozon", and the products such as the Rosou hand-held hang ironing machine. As the organizer of German Design Award and Landmark Design Award, German Design Committee hopes to introduce excellent German design brands into Wuhan in the future.RAL, as a leading enterprise in the world industrial color standard industry, has released the "Experience of Color Trend 2020+", which helps industrial designers to more easily create the color world in their mind.
Shanghai joined the "Creative Cities Network" of the United Nations in 2010 and was named "the city of design". In recent years, Shanghai has actively cultivated public service platforms, brand enterprises, talent teams and industrial carriers for the design industry, carried out domestic and foreign cooperation and exchanges. While promoting the vigorous development of the design industry, Shanghai has embedded creativity and design concepts into the key links of industrial development, life services and urban management. In 2018, the design industry of Shanghai achieved a total output of 263 billion yuan, with a growth rate of 12.5%.The industry also achieved an added value of RMB83 billion, accounting for more than 2.5% of GDP, and continued to maintain double-digit growth in 2019.
